Graphic recording is a great way for meeting planners and event organizers to make a presentation or event more impactful by adding visuals.
As an audio-visual artist, a graphic recorder is responsible for capturing drawings of ideas, concepts, and gestures as they are expressed in real-time during the event. The result is a visual summary made up of sketches, diagrams and illustrations that can be used by the presenter to communicate their message in a highly visual way.
At The Sketch Effect, we are confident that you can greatly improve the quality of your next event just by hiring an expert graphic recorder. If you’re planning a conference, tradeshow, or any other event, here’s how you can benefit by working with a skilled graphic recording artist:
1. Keep your audience engaged
Did you know that approximately 65% of the people in your audience are better visual learners? As such, graphic recordings are a great way to keep your audience’s attention because they’re visually appealing and more interesting than regular presentations. Since you don’t have to worry about drawing an audience’s attention, you can focus on telling an engaging story that will help you connect with the audience on a more personal level.
2. Better than PowerPoint
Don’t get us wrong. PowerPoint presentations are real gems, and when structured correctly, they always get the job done. But what if we assure you that you can liven up your events by adding a human element to your presentations? Well, yes there is a human element already since there will be a presenter on stage.
But with a graphic recording artist, you won’t have your audience zoning out in front of their phone screens as they try to figure out what the details in the presented pie chart mean. When you use our top-rated graphic recording services, one thing that you can be sure of is that the recordings will be as informative as they will be entertaining.
3. Stoke conversations with murals
What better way to get people talking about the event than by featuring the artwork murals in the hallway so that everyone gets a glimpse as they sip some coffee during the break? That’s also an effective way to keep attendees engaged even after the event.
4. Keep your event alive on social media
As if starting conversations in the hallway is not enough, attendees will want to get a snap of the visual recordings so that they can share them on social platforms. That will spread the conversation to an even larger audience that will include people who were not able to attend the event.
You will also have taken the initiative to upload high definition photos to your social media accounts and people will want to share them because they are not only easy to decode but also greatly informative. If this is what you want, then hiring a graphic recording artist from our team will be one of the best decisions you can make!
5. Reach an even wider audience with digital graphic recording
In the internet era, we’ve always emphasized the importance of responsive web designs for web owners that want to attract a large audience. The concept is the same when it comes to digital graphic recording. Pictures may not always bring out the information in detail, as digital graphic recordings will do.
When you hire a professional graphic recording artist, they will have the option to offer digital graphic recording services. That way, your audience can see the content as it gets captured and is displayed in real-time on a screen of any size or on multiple screens at the same time. What better way to involve your audience than that, really?
So, are you still in doubt?
A professional graphic recording artist from The Sketch Effect will help you design an engaging event that will not only help you connect with your audience, but also bring out the best in each of your attendees. For more info about our services and how we can assist you, please don’t hesitate to contact us anytime!
